> Editorial Services

Editorial Services

At The CopyShift Creatives, editorial excellence is not an add‑on—it’s the foundation of what we do. Our suite of services is designed to support writers, authors, PR agencies, founders, experts, creatives, and brands who want writing that is strategic, compelling, and unmistakably theirs.

Below, you’ll find clear definitions, scopes, and pricing to help you choose the right editorial package for your project.

CONTENT WRITING
Inform. Educate. Build authority.

Content writing is the backbone of long‑term brand trust. We craft structured, research‑driven content that positions you as a credible voice in your field.

Scope includes:

  • Articles & blogs
  • Newsletters
  • Educational content
  • Guides & thought‑leadership pieces

Best for: Brands building visibility, consistency, and expertise.

Pricing:

  • Short‑form (up to 800 words): £150–£250
  • Long‑form (1,000–2,000 words): £300–£600
  • Specialist thought‑leadership: £450–£900

COPYWRITING
Persuasion engineered with precision.

Copywriting is a strategic language designed to influence behaviour. Every sentence is crafted to convert, compel, and move your audience toward action.

Scope includes:

  • Landing pages
  • Sales pages
  • Email sequences
  • Brand messaging
  • Product descriptions

Best for: Brands ready to scale, sell, and sharpen their voice.

Pricing:

  • Landing page: £450–£1,200
  • Sales page: £900–£2,500
  • Email sequence (5 emails): £600–£1,200
  • Brand messaging suite: £1,500–£3,500

DEVELOPMENTAL EDITING
Strengthen the structure. Shape the story.

Developmental editing focuses on the architecture of your manuscript or long‑form project. It ensures your ideas land with clarity, cohesion, and impact.

Scope includes:

  • Structure & pacing
  • Narrative logic
  • Chapter flow
  • Argument clarity
  • Voice development

Best for: Authors, founders, and experts developing books, reports, or long‑form content.

Pricing:

  • Full developmental edit: £0.20–£0.35 per word
  • Structural review + editorial report: £450–£1,200

EDITING (FULL EDITORIAL REVIEW)
Transformative refinement from structure to sentence.

This is a comprehensive editorial overhaul combining structural insight with refined polish.

Scope includes:

  • Line editing
  • Clarity & tone refinement
  • Structural suggestions
  • Reader experience optimisation

Best for: Projects needing both depth and refinement.

Pricing:

  • Full editorial review: £0.15–£0.25 per word
  • Editorial refinement package: £500–£1,500

CREATIVE EDITING
Voice. Rhythm. Resonance.

Creative editing enhances the artistry of your writing—its personality, emotional texture, and narrative power.

Scope includes:

  • Voice shaping
  • Stylistic refinement
  • Sensory detail
  • Creative re‑imagining

Best for: Memoirs, brand stories, narrative content, and emotionally driven writing.

Pricing:

  • Creative enhancement: £0.18–£0.30 per word
  • Voice & narrative refinement: £450–£1,200

CONTENT STRATEGY
The blueprint behind every powerful brand.

Content strategy ensures your content ecosystem is intentional, aligned, and built for growth.

Scope includes:

  • Content audits
  • Messaging frameworks
  • Editorial calendars
  • Brand voice development
  • Funnel mapping
  • Multi‑platform strategy

Best for: Brands ready to scale their content with clarity and direction.

Pricing:

  • Content audit: £450–£900
  • Brand voice + messaging framework: £1,200–£2,500
  • Editorial calendar (3 months): £600–£1,200
  • Full content ecosystem strategy: £2,500–£6,000

SCRIPT WRITING
Stories built for screens, stages, and sound.

Script writing blends narrative craft with performance. It’s writing designed to be heard, seen, and felt.

Scope includes:

  • Video scripts
  • Brand films
  • Explainer videos
  • Podcast scripts
  • Webinar & voiceover scripts

Best for: Brands using video, audio, or storytelling as part of their marketing ecosystem.

Pricing:

  • Short script (1–3 minutes): £300–£700
  • Medium script (3–7 minutes): £700–£1,500
  • Long‑form / narrative script: £1,500–£3,500

ADD‑ONS & ENHANCEMENTS

  • Research & interviews: £150–£450
  • Brand voice development: £600–£1,200
  • Multi‑platform adaptation: £150–£350 per asset